Southwest airlines organizational culture case analysis

southwest airlines management style

To keep the employees engaged Warner et al. Guiso, L. It flies only s.

Southwest airlines culture

In short, Maddi et al. Major airlines rushed to the US Congress for relief in the form of federal assistance. Kelleher, Kelleher , who was the legal advisor to King's air service, later joined them to start the airline company. This valuing in the corporate culture comes in the form of formal and informal appreciation and recognition, as well as various celebration events, such as Southwest-sponsored parties that encourage employees to have fun and enjoy working for the company. Resilience at work: How to succeed no matter what life throws at you. All the airlines experience the same stressors, uncertainty, variable costs, and employee and customer satisfaction. Here are the secrets of their success.

Shaping Southwest's Organizational Culture Operational Philosophy Southwest's objective was to provide safe, reliable and short duration air service at the lowest possible fare. You can make your workplace invincible!

Southwest airlines organizational structure

Friendliness and familiarity also characterized the company's relationships with its customers You can make your workplace invincible! However the airline industry also has some unique challenges with combinations of variable costs for fuel, maintenance of planes, and environmental issues such as security and weather. Logomaker Blog. This valuing in the corporate culture comes in the form of formal and informal appreciation and recognition, as well as various celebration events, such as Southwest-sponsored parties that encourage employees to have fun and enjoy working for the company. All the airlines experience the same stressors, uncertainty, variable costs, and employee and customer satisfaction. Maddi et al. References Alvesson, M. It was felt that avoiding layoffs in the face of a dramatic decline in demand would jeopardize Southwest's short-term prospects. From the founder, to the leadership and mission statements, demonstrated through the hiring practices and celebrations, there is no question Southwest Airlines has a culture promoting resilience and practicing commitment, control and challenge every day.

These practices have allowed them to thrive and continue to make a profit in an otherwise difficult industry. At Southwest Airlines, the urgent need is to monitor, gauge, and sustain its hardy culture, structure, and most importantly, its resilient workforce.

Southwest's culture had three themes: love, fun and efficiency. From the beginning, Herb Kelleher nurtured confidence at Southwest Airlines. Administrative Science Quarterly, 32, Southwest Airlines has focused their planning on two primary areas for both industry and organizational stressors which are cost and satisfaction.

Rated 9/10 based on 110 review
Download
Case Study: Southwest Airlines